040: Ruth Tal - Eat, Juice, Sweat, Thrive | Fresh Restaurants

On today’s show, we are speaking with plant-based entrepreneur, Ruth Tal. Her journey into the restaurant business all started after consuming a carrot juice that blew her mind.

Ruth dropped out of university, took her OASP money and used it to open a mobile juice bar and vegan cafe in Toronto, Ontario – Juice For Life. Fresh Restaurants evolved from this cafe and is now 5 restaurants strong (4 in Toronto + 1 in Moscow) as it continues to grow.

We dig into the details of her inspiring health and business journey!

In this episode, we discuss:

A carrot juice was the start of Fresh Restaurants
Building a business from the roots up
Kibbutz life
Thriving on a plant-based diet
Work-life balance… Is it possible as a new business owner?
Getting fuelled by helping others + passion
Happiness is a choice
We need to stop obsessing over our diets
Eat, juice, sweat, thrive
Immersing yourself in a vibrant community
Setting long term goals vs. going with the flow
Ruth’s morning routine

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